IKIGAI (Japanese) いきがい
- That which gives your life worth, meaning, or purpose. -
Welcome to Your Journey of Clarity, Purpose, and Fulfilment
ARE YOU THRIVING ON PAPER YET FEELING A LACK OF DIRECTION, OR PURPOSE?
YOU ARE NOT ALONE.
________________________________________
Many successful individuals today are finding themselves at a crossroads, seeking clarity about their strengths, passions, and the larger purpose that drives them.
At Find Your IKIGAI Now, we offer a unique approach to help you rediscover yourself and design a life filled with meaning and purpose. By combining the transformative Japanese concept of IKIGAI with the innovative framework of Design Thinking, we empower you to create a life where your passions, talents, and purpose converge.
Discover Your IKIGAI
The Japanese concept of IKIGAI (生きがい) translates to "a reason for being". It articulates a life of meaning and purpose. In its original form, it is a fairly vague concept.
However, there is a Western interpretation of IKIGAI that makes this amorphous concept accessible to people outside of Japanese culture. It is usually represented by four intersecting circles, each of which identifies a fundamental component of a life of meaning, purpose, and fulfilment.
This diagram invites you to reflect on four core questions:
- What are you good at? (Your strengths)
- What do you love doing? (Your passions)
- What does the world need? (Your purpose)
- What can you be paid for? (Your profession)
At the intersection of these questions lies your IKIGAI - a unique sweet spot where your strengths, passions, and purpose align with opportunities to make a living. Understanding your IKIGAI can:
- Bring clarity to your strengths and passions.
- Help you uncover how you can contribute meaningfully to the world.
- Provide insight into how you can make a living.
Our guided courses, retreats and workshops help you explore this concept deeply, allowing you to uncover the core of what makes life worth living for you.
Transform Insights into Action with Design Thinking
While IKIGAI helps you gain clarity about who you are and what you're meant to do, Design Thinking provides a structured, creative process to turn those insights into actionable steps. Originally developed in the corporate world to solve complex problems in product and service design, this methodology is equally powerful when applied to life design.
How Design Thinking Works:
- Empathise: Reflect deeply on your experiences and aspirations to understand who you are, and what truly matters to you.
- Define: Use insights from your IKIGAI exploration to articulate those parts in your life that you like to transform.
- Ideate: Tap into power of creativity to generate possibilities and pathways to align your strengths, passions, and purpose with tangible opportunities to earn a living.
- Prototype: Experiment with small, actionable steps toward your ideal life, such as new learning opportunities, career pivots, or side projects.
- Test: Evaluate and refine these steps, learning and adapting as you move towards a life of meaning, purpose and fulfilment.
By combining empathic introspection with collective feedback and creative problem-solving, Design Thinking turns your IKIGAI insights into real, impactful changes in your life.
A Life of Clarity, Purpose, and Fulfilment
Imagine a life where you wake up every morning with a clear sense of purpose and direction. A life where you feel deeply connected to yourself and your work, and energised by your contributions. By blending the wisdom of IKIGAI with the practicality of Design Thinking, we help you:
- Find clarity about your strengths, passions, and purpose.
- Build actionable pathways toward a fulfilling career and life.
- Overcome the paralysis of uncertainty with structured, creative experimentation.
Our programs, tools, and community are designed to support you at every step of your journey. Whether you're looking to reinvent your career, pursue a new passion, or simply find more joy in everyday life, we're here to help you.
Start Your Journey Today
Your purpose is waiting to be discovered. Let us help you:
- Explore your IKIGAI.
- Design a life you love.
- Create meaningful change.
Join us and take the first step toward clarity, purpose, and fulfilment. Together, let's design a life that truly matters.
